The First Quarter 2015 issue of the IEEE Transactions on Professional Communication is now available. Highlights of the issue:
1. Research Article: Critical Factors Influencing Innovation Diffusion on Corporate Websites by Roman Zollet and Andrea Back
Explores the critical factors affecting a firm’s adoption of innovations in interactivity on their organizational websites.
2. Research Article: A Reexamination of Fortune 500 Homepage Design Practices by Scott Jones
Identifies current practices for designing the homepages of Fortune 500 companies, including the ways they integrate social media, differentiate themselves from one another, and in which homepage practices have changed in the previous 5 years.
3. Research Article: Remaking the Pitch: Reuse Strategies in Entrepreneurs’ Pitch Decks by Clay Spinuzzi, Scott Nelson, Keela S Thomson, Francesca Lorenzini , Rosemary A. French, Gregory Pogue, Sidney D. Burback, and Joel Momberger
Identifies three general strategies that entrepreneurs use when reusing content in their pitch decks.